Privacy Policy

OVERVIEW

This Privacy Policy describes the manner in which Las Vegas Lacrosse LLC (“LVL”, “we”, “our”, or “us”) uses information in operating our websites, our mobile and other apps, and any other online service that displays or provides an authorized link to this Privacy Policy (collectively, our “Services”).

By using our Services, you consent to the practices described in this Privacy Policy. If you have any questions about this Privacy Policy, please contact us at [email protected].

Information You Provide Directly. We receive the information you choose to provide when using our Services. You may visit and enjoy many areas of the NLL website without disclosing any personal information. However, some Services require you to share some personal information in order to function properly. For example, when you register for our Services, bid on or purchase products on our Services, sign up to receive electronic or other marketing communications, enter a contest or sweepstakes, communicate with customer service, or complete a questionnaire you may be asked to provide information about yourself including, but is not limited to:

INFORMATION WE COLLECT AND RECEIVE

Information You Provide Directly. We receive the information you choose to provide when using our Services. You may visit and enjoy many areas of the LVL website without disclosing any personal information. However, some Services require you to share some personal information in order to function properly. For example, when you register for our Services, bid on or purchase products on our Services, sign up to receive electronic or other marketing communications, enter a contest or sweepstakes, communicate with customer service, or complete a questionnaire you may be asked to provide information about yourself including, but is not limited to your first and last name, username, company name, mailing address, zip code, phone number, gender, date of birth, email address, mobile phone number, payment information, a photograph, and/or information about your use of our Services.

Information We Collect or Receive When You Use Our Services. We also may collect or receive information when you use our Services. We collect some of this information using cookies, web beacons, and other technologies. This information that we collect automatically may be combined with information that you provide us directly in order to personalize content and advertising based on your interests. Depending on how you access and use our Services, we may receive:

• Log information. This is information we automatically collect and store when you use our Services. It may include, for example:

  • Information about your interactions with our Services, including the content you view, the products you bid on or purchase, the amount of time spent on our Services, the date on which you accessed our Services, and information in cookies and similar technologies.
  • Information about how you access our Services, including your browser or operating system, your Internet Protocol (“IP”) address, and the websites you visit before and after visiting our Services.

• Device information. This is information we collect and store concerning the device you use when you access our Services. (Note that by “device,” we mean anything you use to access our Services). Device information may include, for example:

  • The type of device you are using (e.g., your particular brand of phone or tablet);
  • Certain device identifiers which may be unique to your device;
  • Your Internet service provider; and
  • Depending on your permissions, content you have stored on your device (e.g. contacts stored on your phone)

• Location information. This information may include specific location information drawn from your device’s GPS, Bluetooth, or WiFi signals, including information about nearby WiFi networks, location beacons, and cell towers. We receive this information when you use location-enabled services that we offer, and also when you use certain location-based informational, marketing, or public service applications that we or other parties offer.

• Information from third-party sources. We may receive additional information about you from the National Lacrosse League, Inc. (“NLL”) and our business partners, as well as receive information about you that is publicly or commercially available, and we may combine that with the information we have collected or received about you in other ways. Also, we receive information about you when you choose to connect with social networking services while using our Services. Learn more about social networking services here:

  • Facebook
  • Google
  • Instagram
  • Twitter

HOW WE USE THE INFORMATION WE COLLECT AND RECEIVE

We may use the information we collect and receive for the following purposes:

• To provide our Services.We use the information we collect or receive to provide you with the Services you use or request. For example, we may use this information to:

  • Create accounts;
  • Process transactions;
  • Provide technical support and respond to user inquiries;
  • Send you electronic and other marketing communications that may be tailored to your preferences and interests;
  • Administer your participation in our contests, sweepstakes, fantasy or interactive games, or other promotions;
  • Notify you about updates to our Services or send other communications that are relevant to your use of our Services; and
  • Enhance our ability to detect and prevent fraud and potentially illegal activities in connection with our Services and otherwise enforce our Terms of Service.

• To improve our operation and Services.We may also use the information we collect or receive to provide content you may find relevant and interesting and to maintain and upgrade our operations and our Services. For example, we may use this information to:

  • Solicit input and feedback about our Services;
  • Identify and address technical issues on our Services; and
  • Customize your experiences based on location information or your online activities, including the content you view, the products you bid on or purchase, other Services of ours you use, and other information we collect or receive.

• To provide effective advertising and marketing.We may also use the information we collect and receive to provide ads for our Services and certain third-party services and to send you promotional communications. For example, we may use this information:

  • To show you ads (on and off our Services, including on third-party social media services) based on location information or your online activities, including the content you view, the products you bid on or purchase, the other Services of ours that you use, and other information we collect or receive.
  • To send you electronic and other marketing messages about LVL or other third-party business partners that may be tailored to your preferences and interests. (Please see below the Your Choices section in connection with promotional messages).

• Mobile information will not be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with or obtained from any third parties.

We also may use the information we collect and receive for other purposes that may be described to you at the point of collection or for which you provide your consent.

THIRD PARTIES THAT PROVIDE CONTENT, ADVERTISING, OR FUNCTIONALITY ON OUR SERVICES

Some of the content, advertising, and functionality on our Services may be provided by third parties that are not affiliated with us. Such third parties may include, for example:

• Our affiliates. We may share information with current and future “affiliates”, a term that includes our parent and subsidiary companies, joint venture partners, or other companies we control, are controlled by, or with which we are under common control.

• Our service providers. We may provide information about you to service providers that perform certain functions or services on our behalf (for example, hosting our Services, storing our data, fulfilling orders, providing products and services, managing databases, performing analyses, administering our contests and sweepstakes, collecting location data, providing location-based services, processing credit card payments, providing customer service, or sending communications for us). These companies are contractually limited in the ways in which they may use this information.

• Operational partners. We may share information with current and future “affiliates”, a term that includes our parent and subsidiary companies, joint venture partners, or other companies we control, are controlled by, or with which we are under common control.

  • While these operational partners may use information about you to operate the Services, you should presume that these operational partners may use your information for their own purposes in accordance with their respective privacy policies.

• Business partners. With your consent, we may share information about you with other select business partners that are not service providers, such as our sponsors, other retailers, and broadcast partners, so that they can provide you with special offers, promotional materials, and other materials that may be of interest to you.

  • These other business partners are expected to protect the confidentiality, integrity, and security of any information we share with them. However, we are not responsible for the privacy practices of our business partners, which may use your information for their own purposes.

• Other parties in response to legal process or when necessary to protect us or our Services. We or our service providers may disclose your information — including the contents of your communications — to other parties when required or permitted by applicable law, such as when we have a good faith belief that:

  • Doing so is necessary to respond to lawful governmental requests or legal process (for example, a court order, search warrant, or subpoena);
  • The information is relevant to a crime that has been or is being committed;
  • An emergency exists that poses a threat to your safety or the safety of another person or persons; or
  • Doing so is necessary to protect our rights or property or to enforce our Terms of Service.

• Other parties in connection with certain business transactions. In the event that the ownership of LVL (or any portion of our assets) changes as a result of a merger, acquisition, or in the unlikely event of a bankruptcy, your information may be transferred to another entity. If such a transaction occurs, we will notify you in an update to this Privacy Policy or through another appropriate means.

We also may share other information with third parties in a manner that does not identify particular users, including, for example, aggregated information.

“DO NOT TRACK” SIGNALS

Some web browsers may transmit “do not track” signals to the websites and other online services with which the browser communicates. There is no standard that governs what, if anything, websites and online services should do when they receive these signals. We currently do not take action in response to these signals. If and when a standard for responding is established, we may revisit our policy on responding to these signals. YOUR CHOICES.
You have a number of choices about how we handle information we collect or receive about you.

• Email. You may opt out of receiving future promotional email communications from us by clicking the “Unsubscribe” link in the footer of promotional email communications and updating your preferences. Please note that we may continue to send you transactional or service-related emails regarding your account.
• SMS and MMS. You may opt out of receiving promotional SMS and MMS messages (i.e., text messages) from us by replying “STOP” to any message, which is free of charge. Please note that we may respond to your opt-out request with a message confirming that you have successfully opted out. Reply Help for Help.
• Direct Mail. You may opt out of receiving direct mail communications from us (for example, Shop catalogs) by sending a request to unsubscribe from our direct mail list at [email protected], and writing “Unsubscribe” in the subject line.
• Disclosure of Personally Identifiable Information to Third Parties. You can opt out of having your personally identifiable information shared with third parties for those third parties’ direct marketing purposes by sending a request to [email protected]. Please write “Privacy” in the subject line and include your first name, last name, and email address in the body of the email.
• Access, Update, or Correct Information. In accordance with applicable law, you may have the right to access, update, or correct inaccuracies in your personal information in our custody and control, subject to certain exceptions prescribed by law. If you would like to access, review, or update your information, please contact us at [email protected]. Please write “Privacy” in the subject line and include your first name, last name, and email address in the body of the email.
• Tailored Advertising. Some of the companies that provide advertising services on our Services may participate in industry-developed programs designed to provide consumers with choices about whether to receive tailored ads that are based on your online activities. To learn more and to opt out of such targeted advertising from participating companies, please visit the websites of the Network Advertising Initiative, the Digital Advertising Alliance, and the Digital Advertising Alliance of Canada.

SECURITY

We have adopted physical, technical, and administrative safeguards to help protect against theft, loss, misuse, and unauthorized access to or disclosure of the information we collect and receive. However, please note that no data transmission or storage can be guaranteed to be 100% secure. As a result, while we strive to protect your information and privacy, we cannot and do not guarantee or warrant the security of any information you disclose or transmit to our Services and cannot be responsible for the theft, destruction, or inadvertent disclosure of your information, or any other disclosures out of our control. Your online access to some of your information may be protected with a password that you select. We strongly recommend that you do not disclose your password to anyone. We will never ask you for your password in any unsolicited communication (such as letters, phone calls, or email messages).

1. Children’s Privacy: Our Services do not knowingly collect, use, or disclose personal information from children under the age of 13 without prior parental consent, except as permitted by the Children’s Online Privacy Protection Act (“COPPA”).
2. Third Party Links: Our Services may contain links to other sites that we do not own or operate. Also, links to our Services may be featured on third party services on which we advertise. Except as described in this Privacy Policy, we will not provide any of your personal information to these third parties without your consent. We provide links to third party services as a convenience to our users. These links are not intended as an endorsement of or referral to the linked services. The linked services should have separate and independent privacy statements, notices, and terms of use, which we recommend you read carefully. We do not have any control over such services, and therefore we have no responsibility or liability for the manner in which the entities that operate such linked services may collect, use, disclose, secure, or otherwise treat your information.

YOUR CALIFORNIA PRIVACY RIGHTS

California residents have certain rights pursuant to the California Consumer Privacy Act (“CCPA”). You may also contact us as set out in the Contact Us section below. If you are not a California resident, this section does not apply to you.

1. Right to Know about the Personal Information Collected, Disclosed or Sold.

You have the right to request that LVL discloses the following information regarding the collection and use of your personal information during the last 12 months:

• The categories and specific pieces of personal information collected about you.
• The categories of the sources for the personal information collected about you.
• The business or commercial purpose for collecting or selling your personal information.
• Categories of third parties with whom we share personal information.
• If we sold or disclosed your personal information for a business purpose, (i) a list of the categories of personal information we have sold in the prior 12 months and (ii) a list of the categories of personal information we have disclosed in the prior 12 months.
• If we have not sold or disclosed your personal information in the preceding 12 months, we will disclose that upon request.

2. Right to Delete Personal Information Collected

You have the right to request that LVL delete any of your personal information collected from our Services. If it is necessary for LVL to maintain the consumer’s personal information in order to protect the security or functionality of our operations, to comply with legal obligations, or for certain other reasons, we will not delete your information.

3. Right to Opt-Out of the Sale of Personal Information

California residents may opt out of having their personally identifiable information shared with third parties for those third parties’ direct marketing purposes by contacting us at [email protected]. Please write “Privacy” in the subject line and include your first name, last name, and email address in the body of the email.

4. Right to Non-Discrimination

We will not deny services, charge different prices, offer a different quality of service or otherwise discriminate against you for exercising these rights. Nothing in this section prohibits LVL from charging you a different price or rate, or from providing a different level or quality of goods or services to you, if that difference is reasonably related to the value provided to you by the use of your data. LVL may choose to offer you financial incentives directly related to the value of your personal information for the collection, sale, or deletion of your personal information

INTERNATIONAL TRANSFERS OF PERSONAL INFORMATION

The LVL’s headquarters is in the United States, and, regardless of where you use our Services or otherwise provide information to us, your information may be transferred to, maintained, and processed by the LVL, its affiliates, and our operational partners and service providers in the United States. Please note that U.S. privacy laws, regulations, and standards may not be equivalent to the laws in your country of residence and such information may be subject to lawful access by U.S. courts, law enforcement, and governmental authorities. By using our Services or by providing us with your information, you consent to this collection, transfer, storage, and processing of information to, in, and out of the United States.

LEGAL BASIS FOR PROCESSING FOR EEA RESIDENTS

To the extent our activities are subject to international data protection laws that specify limited legal grounds to process your information, the legal bases for our processing activities are to perform our contract(s) with you; to meet our legal obligations; and for our legitimate business purposes, including to improve our operations and Services, detect and prevent fraud, and enforce our Terms of Service. We rely on your consent to send you direct marketing messages about our products, services and promotions and to deliver targeted advertisements to you, both on and off the Services. If you do not provide certain information to us, we may, in some circumstances, be unable to comply with our obligations or provide you with the services that you request. We will tell you about the implications of not providing certain information.

We retain personal information for only as long as we need it to provide the Services, for purposes described in this Privacy Policy, for our own administration and internal business purposes, and for any periods that are mandated by law, after which, we take steps to delete or anonymize information.

CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our privacy practices, so we encourage you to review this Privacy Policy periodically. If we make significant changes to this Privacy Policy, we will provide appropriate notice to you.

CONTACT US

If you have any questions about this Privacy Policy or our privacy practices, please contact us at [email protected] and enter “Privacy” for the subject line or write to us at:

Las Vegas Lacrosse, LLC
c/o BSE Global
168 39th Street, 7th Floor
Brooklyn, New York 11232
Attn: Privacy Officer

COOKIES, WEB BEACONS, AND OTHER TECHNOLOGIES

Our Services use online technologies called “cookies” and “web beacons,” as well as other local storage technologies. This section explains what these technologies are and how they may be used. Cookies and Other Local Storage Technologies

Generally speaking, “cookies” are text files that are placed in your device’s browser, and that can be used to help recognize your browser across different web pages, websites, and browsing sessions. Your browser or device may offer settings related to cookies. For example, you may be able to configure your browser not to accept cookies or to notify you when a cookie is being sent. For more information about whether these settings are available, what they do, and how they work, visit your browser or device’s help material. If you decide not to accept cookies from us, you may not be able to take advantage of all of the features of the Services.

Cookies are stored on your device or in “local storage.” We also use other types of local storage technologies, such as Local Shared Objects (sometimes called “Flash cookies”), in connection with our Services. These technologies are similar to cookies in that they are stored on your device and can be used to maintain information about your activities and preferences.

However, these other local storage technologies may use parts of your device other than your browser, which means you may not be able to control their use using the browser tools and settings you use to control browser cookies. For more information about managing Flash cookies, please visit the Adobe Flash Player website. Your browser’s privacy controls may enable you to manage other types of local storage.

Our Services may use cookies or other local storage technologies in combination with other information about you to enhance and personalize your experience on our Services (or elsewhere online), including:

• to help authenticate you when you use our Services;
• to remember your preferences and registration information;
• to enable a shopping cart;
• to present and help measure and research the effectiveness of our Service, advertisements, and email communications (by determining which emails you open and act upon); and
• to customize the content and advertisements provided to you through our Services and on other websites and services you visit.

Web Beacons
Web beacons are small pieces of code placed on Web pages, videos, and in emails that can communicate information about your browser and device to a server. Beacons can be used, among other things, to count the users who visit a Web page or read an email, or to deliver a cookie to the browser of a user viewing a Web page or email.